How often and when to post on Facebook and Twitter?

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Facebook page? Check. Twitter Profile? Check. Now what should I do? There are many advantages for your business to create social media accounts, and probably the most important is helping to gain awareness for your company as fast and conveniently as possible. Because social media outlets are among the most effective ways to reach millions of users across the world, knowing how and when to add content to your pages in a way that maximizes exposure for your company is key.

According to research conducted by Social Media Scientist Dan Zarrella, the most advantageous time to tweet is Wednesday at 5:00 pm EST, and to post on Facebook on Saturday at 12:00 pm EST.  These are the times with the highest traffic-volumes for each social media platform.  Although positing during high-traffic periods has its pros, another thing to consider around this time, is that other users are also actively posting and tweeting, becoming your competition in the race to reach the greatest amount of users. Even with that in mind, most would still probably agree that getting your message out during these high-traffic periods is the best way for your message to be seen by the most people, despite the higher competition.

It is recommended to Tweet and Post on Facebook at least three times daily, and for your content to be distributed strategically throughout the day so as not to crowd your follower’s newsfeeds, and discourage them from looking at your content. But who really has the time to tweet three or more times a day, or perhaps more importantly, who would admit to having that kind of time? Well, as they say, “There’s an app for that!” It’s actually more of a program but close enough.  Websites like www.hootsuite.com  or www.futuretweets.com allow you to schedule multiple tweets to be distributed at whatever time you program them to go out.

While it is convenient to be able to schedule your tweets and Facebook posts for the day or the week, you must strategize when and how they will be dispersed.  You want your Tweets and Facebook posts to be relevant to what is going on at the time, so don’t schedule out too far in advance.  You also want to stay away from making them sound too generic or like they were all made from the same template.

With the exponential growth of users that both Facebook and Twitter are seeing, timing when using the social web is more important than ever. So, if content is King, then strategic social media posting is definitely Queen!

 

Our Services–Social Media

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Our Services: Social Media

Social media is a critical component in today’s business model. Brands are now being built around strong social media programs; is your company prepared to take advantage of all that social media has to offer? Let us help your company to spread its awareness across the social space, while finding potential new clients looking to purchase services that your company offers.

We can provide you with the following services to ramp up your social media presence and reach your target audience.

Social Media Strategy

-Social Media Profile/Page Creation

-Content Development

-Social Media Campaign Building

-Viral Campaign Development

-Social Monitoring and Engaging

-Custom Landing Page Creation

-Keyword Analysis

-Blogging Strategy

-Blog Content Development

-Online Branding

-Monthly Insight Report

-E-newsletters

-Contact List Management (E-mail)

If you think these services could be of use to you and your company, please contact Viral Technologies today. (207-899-0436) or e-mail us info@viraltechnologies.com

 

 

 

We Can Help You Win $500,000 Too!

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So you’ve heard about what we do, let us now present to you a representation of what we at Viral Technologies like to call, “Our Corporate DNA.” From Dec. 1st through Dec. 8th, the team here at Viral Technologies worked very hard in assisting the charitable organization Let’s Get Ready (LGR), to place second in Chase’s first American Giving Awards, a Facebook contest which offered up to one million dollars in grant money.

On December 10th the Chase American Giving Awards, hosted by the Emmy Award-Winning Bob Costas, was broadcasted on NBC. Out of the five finalists, LGR received the second highest amount of votes, on the Chase Community Giving Facebook page, and won $500,000 in grant money! I did the math—we are an agency full of talent—and with this amount of money, LGR can help 1,000 students get to college!

In one week’s time, we were able to help LGR grow their Twitter following 10.3%, as compared to their competition, whose next-highest Twitter growth was 2.9%. We more than doubled the amount of Facebook “likes” on their page, and increased their mentions across the social web by 80% (the winner of the contest, To Write Love On Her Arms, increased their mentions by 66%).

 

“We want to thank Viral Technologies for helping us to grow our presence in the social space, and for their persistence in expanding our awareness across the Web,” said Brian Dever, Development Director for LGR. “With their hard work and dedication, we have gotten a huge response from the public.”

This past week was a testament to how powerful social media can be, and our team’s ability to use it to grow and spread the awareness of great organizations like LGR.

Go Viral!

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Welcome to the Viral Technologies Blog, where you will find cutting-edge information concerning competitive intelligence, social media, SEO and Web design. All of these components work together to create a customized brand that you can be proud of. We hope that you find our blog to be useful, and that it helps you to to grow the success of your business. Everyone wants to make their mark on the social Web, and we would love to help you go viral!

Getting Started:

Before we assist you in growing your business, we must see where your brand has been. We strongly encourage you to take advantage of an initial complimentary online visibility report, to help you in gauging your company’s online presence. We have the ability to target, in real-time, every conversation mentioning your brand on the social Web. This ability is beneficial in maintaining your brand reputation, acquiring new lead generations and keeping tabs on competitive market intelligence.

Our Services:

Competitive Intelligence – Analyze brand sentiment, develop lead generation and uncover conversations about your brand.

Social Media – Build, engage, and monitor your brand’s social platforms across the Web.

SEO – In-depth Website audit, keyword analysis, link building, content strategy and on/off-page optimization.

Web Design – Custom HTML coding, graphic design, social media integration and maintenance.

Here’s What You Should Do:

It’s a competitive world out there, and we know the secret to growing your brand exponentially on the Web, putting you in the driver’s seat to blow past your competition.  All of us here at Viral Technologies are experts in our field and love what we do. We challenge you to give us a try, or at least a phone call (I’ll probably answer, so there’s yet ANOTHER incentive). So let us help in guiding you on your journey to viral…ville.